​​​​a smart blend of sports analytics and story telling

Author - Julio C Castañeda Jr


Julio C Castañeda Jr emigrated from Cuba to the US in 1974 with his parents and sister at the age of ten.  He grew up in South Florida and currently resides in the Bay Area, California, with his wife and youngest son.  He graduated from Georgia Tech with a Master of Science in Mechanical Engineering and has worked for Motorola Mobility and Google for more than 25 years in product development, R&D and manufacturing.  Over the course of his career, Julio has earned a Master Six Sigma Black Belt, been granted 48 US patents and authored numerous technical reports on a wide variety of engineering topics.  He has always been an avid sports fan fascinated by the statistical aspects of the games.  In the Football Morsels book series, Julio uses his technical acumen and expertise in analyzing data, to tackle the normalizing of performance of QBs and their supporting cast over the last 50 years.  He developed new proprietary metrics to account for stat inflation, missing dimensions and winning records to rank and rate the best QBs and their supporting cast of the modern era of football.  His statistical approach and data based conclusions provide a balanced and unbiased approach to accurately weigh the different facets of the game of football.